ADDA
One smart portal
and application
and application
Tamm is the flagship project of Abu Dhabi
Digital Authority (ADDA). Tamm is a unified
system helping people find Abu Dhabi government
services and information thus providing
residents of Abu Dhabi city with a more
simplified and hassle-free solution.
Project Description
Various campaigns were launched to communicate
the Tamm journey and the numerous benefits of
the platform, the highlight of which is how
efficient and streamlined services can free up
time, giving residents the opportunity to focus
on what matters most.
The motto we came up with affirms this while resonating with many: “Spend less time doing paperwork and more time doing what you love.” This relatable claim is the central point of everything we created, serving as a profound truth around which our communication revolves.
The motto we came up with affirms this while resonating with many: “Spend less time doing paperwork and more time doing what you love.” This relatable claim is the central point of everything we created, serving as a profound truth around which our communication revolves.
Scope of work
Conceptualization Script Writing Storyboarding & Illustartion Animation & Radio Production
