ADDA
One smart portal
and application
and application
Tamm is the flagship project of Abu Dhabi Digital Authority (ADDA). Tamm is a unified system
helping people find Abu Dhabi government services and information thus providing residents of Abu
Dhabi city with a more simplified and hassle-free solution.
Project Description
Various campaigns were launched to communicate the Tamm journey and the numerous benefits of the
platform, the highlight of which is how efficient and streamlined services can free up time,
giving residents the opportunity to focus on what matters most.
The motto we came up with affirms this while resonating with many: “Spend less time doing paperwork and more time doing what you love.” This relatable claim is the central point of everything we created, serving as a profound truth around which our communication revolves.
The motto we came up with affirms this while resonating with many: “Spend less time doing paperwork and more time doing what you love.” This relatable claim is the central point of everything we created, serving as a profound truth around which our communication revolves.
Scope of work
Conceptualization Script Writing Storyboarding & Illustartion Animation & Radio Production
